In a landmark development that signals hope for thousands of unemployed and underserved youths across Nigeria, Bill payment platform Otapay has announced a major partnership with top digital marketing brand Pulseford to train 5,000 Nigerians in practical digital skills.
The initiative, according to Otapay’s Founder Ikechukwu Mbadiwe, is a step towards the company’s corporate mission of investing in education and health within neglected communities across Nigeria. Otapay has pledged 15% of its net profit to social impact projects—starting with this ambitious digital skill empowerment program.
The digital economy in Nigeria is booming, but millions of young people are still locked out of opportunities due to a lack of practical tech skills. This collaboration seeks to close that gap by giving beneficiaries access to hands-on training in high-demand digital fields, equipping them with tools for remote jobs, freelancing, and tech entrepreneurship.
The training will be delivered through Pulseford Business School, the learning arm of Pulseford, renowned for its industry-focused, practical courses.
What Participants Will Learn
Courses in the training program include:
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Social Media & Influencer Marketing
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SEO (Search Engine Optimization)
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Web Design using WordPress
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Google Ads & Analytics
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E-Commerce Strategy
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Branding and Content Creation
According to Pulseford, training will be led by over 50 expert instructors with real-world industry experience, offering mentorship, assignments, and certification at the end of the course.
The digital skills program will begin in Lagos and later expand to other cities including Abuja, Enugu, Port Harcourt, and Ibadan. Applications are open to Nigerians across all backgrounds, but special preference will be given to youths from low-income and rural communities.
Interested applicants can register now at:
www.pulseford.com/school
Scholarships and fully-sponsored slots will be available to eligible participants.
With a reputation as Nigeria’s No.1 digital marketing agency, Pulseford has worked with hundreds of startups, entrepreneurs, and brands across Africa. Its combination of practical training, strategic marketing services, and tech innovation makes it the ideal partner for Otapay’s social impact agenda.
“This is more than a training program,” said a spokesperson from Pulseford. “We’re helping young people rewrite their future with tech skills that open doors globally.”
This project represents more than just CSR. It is a call to action for private companies to play a role in nation-building through digital education. For Otapay and Pulseford, it’s also a way to ensure inclusive growth, helping everyday Nigerians participate in the global digital economy.
With Nigeria’s youth unemployment rate still troubling, initiatives like this could be the spark that sets a new generation on fire with possibility.
As the digital economy continues to shape the future of work, training programs like this Otapay-Pulseford partnership are critical. They don’t just create skills—they create independence, confidence, and progress.
Follow NaijaTraffic News for updates on when the training kicks off, success stories from beneficiaries, and interviews with organizers behind this groundbreaking initiative.